Page Six reports that
Venus Williams has signed a deal to be a spokesperson for an online plant-based lifestyle website. The
tennis superstar has been plant-based for many years after receiving a diagnosis of Sjögren’s syndrome. Williams will now be the face of PlantX, an
plant-based products store. The site will also foster a community for plant-based enthusiasts.
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It’s the first marketplace of its kind and I wish it had been around when I was transitioning to a plant-based diet over a decade ago,”
Williams said in a statement. “Living a plant-based lifestyle has drastically improved my quality of life, so I’m looking forward to working with PlantX to help others learn about the food system and how this lifestyle can help them achieve optimal health.” “Venus’ success as an elite plant-based athlete is incredibly inspiring. I am thrilled that our values align so powerfully in a way that encourages people to give plant-based living a try and listen to their bodies closely as they transition towards this lifestyle,”
said Sean Dollinger, the PlantX founder. “Our partnership with Venus aims to celebrate these values and raise awareness of the incredible heights that a plant-based lifestyle can achieve.”
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