PlantX’s Plant-based Retail Concept
Join Us in Crafting the Future of Food: A Plant-Based Market Franchise Opportunity
XMarket is the retail concept of the future! According to Supermarket News, U.S. plant-based food retail sales exploded in growth by over 27% in 2020, and the trend is accelerating. Plant-based food sales rose nearly twice as much as overall U.S. retail food sales, which climbed 15% in 2020 by comparison, and according to pbfa senior director of retail partnerships Julie Emmett, “the data tells us unequivocally that we are experiencing a fundamental shift, as an ever-growing number of consumers are choosing foods that taste good and boost their health by incorporating plant-based foods into their diet.”
Even with an ever-growing percentage of the population shifting towards a plant-based diet, the industry is still very much nascent, and the opportunity to capitalize on a business model with massive growth potential while offering a healthier lifestyle is right now. Enter: XMarket, the modern convenience store by celebrity chef Matthew Kenney.